Ivey faculty and case writers work on the ground in locations around Asia, conducting in-person interviews with the principals in the case to gain a personal sense of the local context.
With this experience, we are in an ideal position to lead the development of Asian business cases, one of the first priorities of the Asian Management Institute. Cases represent a valuable potential resource addressing an Asian need for integrated management education. They are a means to capture immediate business issues and provide insights into the unique nature of Asian markets.
Ivey’s active collection of 3,900 cases includes 834 Asian case studies, with nearly 1,000 cases in one or more Asian language translations. Ivey is the second largest producer of management case studies in the world and the top producer of current, comprehensive Asian cases.
The Chinese government has declared that 25 per cent of MBA courses in China be taught using the case method. In response, Ivey has developed an extensive library of case books :
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