Media Release

 
May 25, 2009
 
Asia Pacific Foundation of Canada Launches Asian Business Cases

Ivey Faculty to provide commentary

LONDON, ON, May 25, 2009 – The Asia Pacific Foundation of Canada today launched a new publication, Asian Business Cases, which will use cases from Richard Ivey School of Business to offer executives and researchers valuable insights into the way major companies solve problems and overcome obstacles in their Asian operations.

"It has long been recognized that unfamiliar practices and structures found in various Asian countries present barriers to more Canadian companies entering Asian markets," said Yuen Pau Woo, President and CEO of the Asia Pacific Foundation. "Asian Business Cases offers some real-world examples of how some companies have faced and overcome these challenges."

Taken from the portfolio of case studies in the archive of the prestigious Richard Ivey School of Business at The University of Western Ontario, Asian Business Cases will be available at no cost via email subscription. The quarterly publication is being supported by Export Development Canada (EDC).

The new publication is intended to help both established companies and new entrants clear some of the hurdles faced in doing business in Asia. Each issue will profile several studies of business decisions involving the same country, industry or topic. A commentary written by a professor from Ivey will be a feature of each issue. The first issue, released today, examines some of the challenges faced by companies setting up joint ventures in China. For example, one case looks at the decision taken in 2000 by Sun Life Financial in setting up a joint venture to re-enter a market it had dominated 80 years earlier.

The case studies profiled in Asian Business Cases can be accessed without cost for three months after each issue is released. After that time, copies can be purchased at a modest cost from Ivey Publishing.

Paul Beamish, Director of the Ivey School's Asian Management Institute said he is pleased to be able to share with Foundation members these comprehensive teaching cases. "We hope that this new publication will encourage more Canadian companies to engage the Asian opportunity," he said.

Asian Business Cases is available at www.asiapacific.ca/asianbusinesscases.

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About APF Canada
The Asia Pacific Foundation is an independent resource for Canadians on contemporary Asia and Canada-Asia relations. As a national not-for-profit organization established by an Act of the Federal Parliament in 1984, the Foundation brings together people and knowledge to provide the most current and comprehensive research, analysis and information on Asia and on Canada's transpacific relations. It promotes dialogue on economic, security, political and social issues, helping to inform public policy, the Canadian public and Canada's Asia practitioners. The Foundation is funded principally through an endowment from the Government of Canada and by corporate and individual donors.

For additional information, please contact:
Jessica Brunt, Asia Pacific Foundation of Canada, 604-630-1541, jessica.brunt@asiapacific.ca

About the Richard Ivey School of Business, The University of Western Ontario
The Richard Ivey School of Business at The University of Western Ontario (www.ivey.ca) offers undergraduate (HBA) and graduate degree programs (MBA, Executive MBA and PhD) in addition to non-degree Executive Development programs. Ivey has campuses in London (Ontario), Toronto, and Hong Kong. Ivey recently redesigned its curriculum to focus on Cross-Enterprise Leadership – a holistic issues-based approach to management education that meets the demands of today's complex global business world.

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For more information, please contact:
Dawn Milne, Communications Specialist, Richard Ivey School of Business, 519-850-2536, dmilne@ivey.ca