With wide-ranging expertise and research, Ivey faculty can provide expert commentary on the news of the day. Here are sources on some of today's top news stories.

 

Ken Hardy shares view on whether holiday shopping will bring retailers out of the red

December 2009
 

More shoppers may have hit the malls in the U.S. this past weekend, but they're spending less as retailers are now in the thick of the holiday shopping season.

Ken Hardy, Professor Emeritus of Marketing, Richard Ivey School of Business, can comment on the outlook for retailers and how retailers can market to consumers in a bargain-focused economy.

"Early pre-Christmas sales events are promising, but nobody is taking any chances; retailers load up on promotions," said Hardy.

Hardy can be reached at 519-661-3236, khardy@ivey.uwo.ca

 

Ivey Experts List:

• Joe Compeau, Information Systems - Best tech gadget gifts, 519-661-4210, jcompeau@ivey.uwo.ca
• Steve Foerster, Finance - Why gold no longer glitters as an investment, 519-661-3726, sfoerster@ivey.uwo.ca
• Sharon Irwin Foulon, Director, Career Management - Holiday work-party etiquette, 519-850-2559, sfoulon@ivey.uwo.ca
• David Sparling, Chair of Agri-Food Innovation and Regulation - Agri-food and bioproduct regulation; commodities; climate change/green energy, 519-661-3456, dsparling@ivey.uwo.ca
  For the latest knowledge around innovation, regulation, bioeconomy, and farm policy visit the new Agri-Food @Ivey Web site at www.ivey.ca/agri-food