Chengguang Li is an Assistant Professor of International Business at the Ivey Business School. His research focuses on the impact of contextual factors, such as the cultural environment, on multinational enterprise activities. His work has appeared in Strategic Management Journal, Entrepreneurship Theory and Practice, and Journal of World Business.
Prior to joining Ivey he was a postdoctoral research fellow and project leader for the Industry 4.0 initiative of the German Federal Ministry and a consultant at Roland Berger in Berlin and Munich.
-
Gelfand, M.; Gordon, S.; Li, C.; Choi, V.; Prokopowicz, P.,
2018, "One Reason Mergers Fail: The Two Cultures Aren’t Compatible", Harvard Business Review.
-
Li, C.; Isidor, R.; Dau, L.; Kabst, R.,
2018, "The more the merrier? Immigrant share and entrepreneurial activities", Entrepreneurship: Theory and Practice, August 42(5): 698 - 733.
Abstract: We examine the relationship between immigrant share and entrepreneurial activities in a country. Building on knowledge spillover theory of entrepreneurship (KSTE), we hypothesize that immigrant share positively relates to the creation, growth, and export activities of new firms through knowledge spillover between immigrant and native communities. We further suggest that favorable attitudes of natives toward immigrants positively moderate this relationship. Using data for 32 countries from the Global Entrepreneurship Monitor, we find support for the hypothesized direct relationships and for the moderating influence of a nation's attitude toward immigrants. Our study has implications for KSTE and research on entrepreneurship and immigration.
Link(s) to publication:
https://onlinelibrary.wiley.com/doi/abs/10.1111/etap.12277
http://dx.doi.org/10.1111/etap.12277
-
Li, C.; Brodbeck, F. C.; Shenkar, O.; Ponzi, L. J.; Fisch, J. H.,
2017, "Embracing the foreign: Cultural attractiveness and international strategy", Strategic Management Journal, April 38(4): 950 - 971.
Abstract: Prior research focused on cultural differences and their impact on foreign direct investment (FDI), neglecting other potentially relevant variables attesting to the cultural interaction between a multinational enterprise and its host environment. In this article, we draw on interpersonal attraction research to develop a positive approach to cross‐cultural interaction with the cultural attractiveness (CA) construct, whereby members of a focal culture view another culture as desirable. We create a CA measure and establish its predictive validity with country reputation data. Using FDI data for 41 nations from 1985 to 2012 and performance data for 8,519 cross‐border acquisitions (CBA) for 40 nations from 1990 to 2009, we find that CA is a predictor of FDI inflows and CBA outcomes, whose explanatory power is superior to cultural difference measures.
Link(s) to publication:
https://onlinelibrary.wiley.com/doi/abs/10.1002/smj.2528
http://dx.doi.org/10.1002/smj.2528
-
Li, C.; Parboteeah, K. P.,
2015, "The effect of culture on the responsiveness of firms to mimetic forces: Imitative foreign joint venture entries into China, 1985–2003", Journal of World Business, July 50(3): 465 - 476.
Abstract: Institutional theory suggests that firms imitate their peers when deciding to enter a foreign market in order to gain legitimacy and cope with uncertainty. There is little investigation, however, on how home country culture affects a firm's mimetic behavior as a response to institutional influences. To understand culture's role, this paper examines the effect of the cultural environment on mimetic foreign joint venture entries into China. Based on a sample of 1361 international joint venture entries in the 1985–2003 period, we find that the cultural dimensions individualism–collectivism and power distance significantly affect the responsiveness of firms to mimetic forces.
Link(s) to publication:
https://www.sciencedirect.com/science/article/pii/S1090951614000510#!
http://dx.doi.org/10.1016/j.jwb.2014.08.002
-
Schneid,, M.; Isidor,, R.; Li, C.; Kabst,, R.,
2015, "The influence of cultural context on the relationship between gender diversity and team performance: a meta-analysis", International Journal of Human Resource Management, March 26(6): 733 - 756.
Abstract: The impact of gender diversity on team performance has become a central topic in the field of human resource management for researchers and practitioners alike. Extant research provides conflicting evidence on the relationship between gender diversity and team performance. To resolve these contradictory findings, we meta-analyze the relationship between gender diversity and two performance outcomes, namely task performance and contextual performance. Grounded in categorization-elaboration model, we simultaneously consider the positive and negative aspects of gender diversity. We further examine the effect of cultural context as a moderator on the relationship between gender diversity and team performance. Based on 71 independent samples from 68 studies published between 1996 and 2013, we find a significant negative relationship ( − 0.10) between gender diversity and contextual performance. Additionally, we find that the cultural dimensions gender egalitarianism and collectivism have significant moderating influences on the relationship between gender diversity and task performance.
Link(s) to publication:
http://dx.doi.org/10.1080/09585192.2014.957712
For more publications please see our Research Database
