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Mansur Khamitov


PhD (anticipated completion 2018), Ivey Business School



Past Education

  • Master of Business Administration (Honors), Marketing, Bang College of Business, KIMEP University, 2013
  • Bachelor of Social Sciences (Honors), Public Administration/Financial Management, KIMEP University, 2011

Personal Website


Dissertation: “Disentangling the Differential Static and Dynamic Effects of Various Brand Relationship Strength Metrics on Brand Loyalty” Winner of the Best Society for Marketing Advances Dissertation Proposal Award.

Committee: Matthew Thomson (Chair), Xin (Shane) Wang, June Cotte.

Proposal defended on April 25, 2016

Selected Research and Presentations


Papers Under Review / Advanced Manuscripts

Refereed Conference Proceedings

Refereed Conference Presentations and Symposia

Refereed Conference Posters (Working Paper Sessions)

Invited Talks

  • “Fostering and Leveraging Consumer-Brand Relationships: A Psychological Distance Perspective,” Research Seminar Series, Lazaridis School of Business and Economics, Wilfrid Laurier University, October 2016.
  • “Disentangling the Differential Static and Dynamic Effects of Various Brand Relationship Strength Metrics on Brand Loyalty,” Research Seminar Series, Graduate School of Business, Nazarbayev University, August 2016.
  • “Time, Money, and Happiness: Does Putting a Price on Time Affect Our Ability to Smell the Roses?” Social Psychology Seminar Series, Department of Psychology, Western University November 2015.
  • “Interpersonal Influences and Consumer-Brand Relationships: When Do Relationship Reminders Reduce Brand Performance Outcomes?” 8th Annual Ivey Consumer Behavior Symposium, Ivey Business School, University of Western Ontario, January 2015.

Selected Grants, Honors, and Awards

Professional Service and Activities

  • Vice-Chair of Online Engagement, DocSIG, American Marketing Association, 2016-2017
  • Trainee Reviewer, Journal of Consumer Research, 2015-2016
  • Reviewer, American Marketing Association Winter Educators Conference, 2017, 2015
  • Reviewer, Society for Consumer Psychology Winter Conference, 2017, 2016, 2015
  • Reviewer, Strong Brands, Strong Relationships, Book Chapter Reviewer, 2015
  • Volunteer, 2014 Association for Consumer Research Conference
  • Reviewer, Association for Consumer Research Conference, 2016, 2015, 2014
  • Reviewer, American Marketing Association Summer Educators Conference, 2014
  • Reviewer, Brands and Brand Relationships Conference, 2016, 2014

Professional Affiliations



Teaching Assistant

  • Western University: Marketing, undergraduate core, Fall 2014
  • Western University: Strategic Market Planning, undergraduate elective, Spring 2014
  • KIMEP: Business Law, undergraduate elective, 2010-2011

Professional Development

  • Western University: Certificate Program in University Teaching (3/5 modules complete)

Case Studies and Teaching Notes

Relevant Professional Experience