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Maya Kumar



PhD (anticipated completion 2017), Ivey Business School



Past Education

  • MBA, City University of Hong Kong, 2007
  • MSc., Nutritional Biochemistry and Metabolism, Tufts University, 2006
  • BSc. with Honours, Biology, Co-op Program, University of Waterloo, 2004

Research Interests

Interactions with external stakeholders during the venture creation process can influence founders’ interpretation of the external world, facilitate innovation, and challenge a startup with conflicting demands. This dissertation assumes early customers are an understudied stakeholder influence on startups and examines how and when early customers are involved in the venture creation process. Using a longitudinal inductive study of early stage innovative startups, I assess the roles of early customers in creating path dependence and imprinting and shaping startups’ emerging business strategy and product development, and affecting venture learning and organisational identity formation.

Selected Publications

Refereed Conference Presentations

Business Cases

Corporate Research

Selected Awards and Honours

Teaching Experience

Relevant Work Experience

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