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Ivey Business School

We develop leaders who think globally, act strategically, and address critical issues facing organizations and society, through impactful research and transformative learning experiences

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Fear of judgment is keeping consumers indebted – study shows peer groups can help turn that around

Consumers who are honest about their level of debt and join peer-supported debt counselling groups are more likely to get their finances in order than those who keep it a secret, according to a new study in the Journal of Marketing Research co-authored by Ivey Business School professor Miranda Goode.

Yet while social stigma was a key factor in keeping consumers stuck in a debt cycle, social support was an important part of the solution.

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May 11, 2023

Global Ivey Day

Founded by the Ivey Alumni Network in 2010, GID is about reconnecting with friends, colleagues, classmates, and with the Ivey community. It's about celebrating what it means to be an Ivey graduate!