Steve Foerster | Why do companies go public? An IPO explainer

Canada Goose is best known for selling parkas for up to $1,500, but consumers can expect more merchandise to come shortly as it makes plans to go public.

The company recently filed for an initial public offering (IPO) for the Toronto and New York exchanges under the symbol “GOOS.”

Ivey Professor Steve Foerster tells Yahoo! Finance Canada that customers don’t need to worry about the impact on Canada Goose. In fact, he says access to public market funding will allow the company to open more retail locations and manufacture more products including spring apparel, fall jackets, travel gear, and bedding.

“You need money to set up new stores and one way to get capital would be to borrow,” says Foerster.