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Kenya

Overview

Kenya

Kenya flagKenya lies on the equator in East Africa, with a coastline on the Indian Ocean and a shore on Lake Victoria. It has about 57.5 million people and covers roughly 580,400 km², bordering Ethiopia, Somalia, South Sudan, Tanzania, and Uganda. Nairobi is the capital, and Mombasa is the main port. The Great Rift Valley runs through the central highlands, where Mount Kenya rises to 5,199 m, the second-highest peak in Africa, while the north and northeast are arid. A British protectorate from 1895 and a colony from 1920, Kenya gained independence in 1963. The 2010 Constitution established a presidential system with 47 county governments. William Ruto has been president since 2022, and the next general election is scheduled for August 10, 2027. Swahili and English are the official languages, and Christianity is the predominant religion, alongside Islam.

Kenya is a lower-middle-income country and the largest economy in the East African Community. Tea and horticultural produce, including cut flowers, are its most valuable exports. The mobile money service M-Pesa was launched in Kenya in 2007. Agriculture employs about 46% of the workforce. In 2025, Kenya’s GDP per capita was approximately US$2,363, and real GDP grew by 4.6%.

Source: World Bank. (2026). World Development Indicators, from https://data.worldbank.org/country/kenya

Institutions

Institutions with at least one Faculty Member Registered with Ivey Publishing

  • Adventist University of Africa
  • Africa Digital Media Institute
  • Africa Nazarene University
  • African Virtual University
  • Bondo University College
  • Catholic University of Eastern Africa
  • Chuka University
  • Daystar University
  • Dedan Kimathi University of Technology
  • East Africa School of Management
  • Egerton University
  • Esmart College
  • Genco University
  • Great Lakes University of Kisumu
  • Gretsa University
  • Inoorero University
  • International School of Kenya
  • Jodan College of Technology
  • Jomo Kenyatta University of Agriculture and Technology
  • Kabarak University
  • Kabianga University College
  • KCA University
  • Kenya Christian Industrial Training Institute
  • Kenya Highlands Bible College
  • Kenya Institute of Management
  • Kenya Methodist University
  • Kenya Polytechnic University College
  • Kenya School of Monetary Studies
  • Kenya Utalii College
  • Kenyatta University
  • Kiambu Institute of Science and Technology
  • Kimathi University College of Technology
  • Kirinyaga University
  • Kiriri Women’s University of Science & Technology
  • Kisumu Polytechnic
  • Laikipia University College
  • Legacy College
  • Management University of Africa
  • Maryknoll Institute of African Studies in Nairobi
  • Maseno University
  • Masinde Muliro University of Science and Technology
  • Meru University College of Science and Technology
  • Moi University
  • Mount Kenya University
  • Mount Kenya University - Nakuru
  • Multimedia University College of Kenya
  • Nairobi Evangelical Graduate School of Theology
  • Nairobi International School of Theology
  • Pan Africa Christian University
  • Presbyterian University of East Africa
  • Pwani University College
  • Riara University
  • Riccatti Business College
  • Saint Paul’s University Limuru
  • Scott Theological College
  • SMA University - Kenya
  • South Eastern Kenya University
  • Strathmore University
  • Tangaza College
  • Technical University of Mombasa
  • United States International University - Africa
  • University of Eastern Africa Baraton
  • University of Nairobi
  • Zetech University

Source: Ivey Publishing. 39C Accounts by Country. Provided by Adrianna Gleam-Fossaceca, Ivey Publishing, August 11, 2026. 

Cases

Ivey-Copyrighted Cases in or involving Kenya

Ivey Publishing and the 39 Country Initiative welcome additional case submissions that deepen understanding of Kenya’s businesses, institutions, industries, and broader economic and social context.

Case Authors Published / Revised Product Number Pages
Ghost Workers of Nairobi: Geographic Pay Disparities and Kenya’s AI Data-Labour Economy Sean Morris, Robert D. Austin Oct 8, 2026 W52314 9
Where Have You Been? An Exercise to Assess Your Exposure to the Rest of the World’s Peoples Paul W. Beamish Nov 27, 2025 W48085 11
Talus Renewables: Pathways for Growth Michael E. Raynor Oct 5, 2026 W49395 13
MaxAB: Reaching the Unreachable by Transforming B2B Supply Chains in Africa Marianne Matthee, Sherwat Elwan Ibrahim Aug 7, 2026 W46411 13
Username Investment Ltd.: Founders’ Succession in Emerging Markets Edward Mungai Apr 15, 2026 W47328 11
Ocean Sole: Planning an International Expansion Strategy Rajesh Nair, Rajeev Verma Jun 2, 2025; revised Oct 17, 2025 W42619 18
M-PESA: Designing an Ecosystem for Socio-Economic Development in Africa Ning Su, Rachel Zhu, Rajah Chari, Louise Sun, Joshua Rovner, Shirley Zhong May 13, 2025; revised Jul 4, 2025 W44288 9
Wilderness Safaris: Leveraging Technology for Impact Ning Su, Megan Singh May 31, 2022 W28393 11
The Kiri Group: A Social Enterprise Tackling Poverty in Kenya Yamlaksira S. Getachew, Ivan Liu, Bridget Namubiru Mar 22, 2022 W25472_P 7
The Farming Dilemma Nicole Haggerty, Ryley Mehta, Angela Du, Teddy Kassa, Melissa Shang, Maanit Patel Oct 21, 2021 W25058 3
Hastening Growth at Swift Mobility Nicole Haggerty, Ryley Mehta, Angela Du, Teddy Kassa, Melissa Shang, Maanit Patel Sep 22, 2021 W25060 7
Kamoriongo Poultry Co-operative Project Nicole R.D. Haggerty, Charles Lagat, Tony Ma, Zain Kalsi Feb 28, 2020 9B20M034 6
eLengo: Building Business Models to Address Macro-Opportunities (A) Nicole R.D. Haggerty, Trevor Wright Sep 6, 2019 9B19E014 8
eLengo: Building Business Models to Address Macro-Opportunities (B) Nicole R.D. Haggerty, Trevor Wright Sep 6, 2019 9B19E015 7
Uber Africa: Making Cash and Alternative Payments Work in Kenya through Contextual Leadership Caren Scheepers, Anastacia Mamabolo Apr 5, 2019 9B19M019 7
Fastjet: Strategy and Expansion Nicole R.D. Haggerty, James Spillane, Jocelyn Carabott, Cheryl Mok, Nicole Wiebe Nov 13, 2018; revised Aug 23, 2018 9B18D018 9
Enhancing Competitive Strategy at Darling Kenya Pamela Odhiambo, Nicole R.D. Haggerty, Ali Kanji, Brandon Swartz Jun 1, 2015; revised Jul 27, 2018 9B15A012_P 7
Ushahidi Nicole R.D. Haggerty, Alex Jepson Mar 3, 2015; revised Aug 8, 2018 9B14E010 9
Tata Chemicals Magadi: Confronting Poverty in Rural Africa Michael Valente Feb 20, 2015 9B15M008 11
Lilgaa Property Management: Property Investing in Eldoret, Kenya Nicole R.D. Haggerty, Charles Lagat, Loice Maru, Daniel Korman, Ivan Liu, Sherry Xie Apr 2, 2014; revised Aug 8, 2018 9B14M043 5
Helio Polymer Enterprises Nicole R.D. Haggerty, Juma Wagoki, Clarke Eaton, Wesley Hunt, Matthew Smart Apr 2, 2014; revised Jul 27, 2018 9B14D002 7
Cool Pastures Dairy: Kenya’s Changing Milk Market (A) Nicole R.D. Haggerty, Pamela Odhiambo, Tom Collins, Robert Freele, Andrea Leung Apr 16, 2013; revised Aug 7, 2018 9B13M044 8
Cool Pastures Dairy: Kenya’s Changing Milk Market (B) Nicole R.D. Haggerty, Pamela Odhiambo, Tom Collins, Robert Freele, Andrea Leung Apr 16, 2013; revised Aug 7, 2018 9B13M045 3
Cool Pastures Dairy: Kenya’s Changing Milk Market (C) Nicole R.D. Haggerty, Pamela Odhiambo, Tom Collins, Robert Freele, Andrea Leung Apr 16, 2013; revised Aug 7, 2018 9B13M046 2
Milango Financial Services Nicole R.D. Haggerty, Fridah Theuri, Meera Haji, Nurin Jamal, Nadeem Nathoo Apr 16, 2013; revised Aug 3, 2018 9B13M052 13
JKUAT-Nakuru CBD Campus: Managing Growth in the Kenyan Public Sector Nicole R.D. Haggerty, Juma Wagoki, Pamela Odhiambo, Eric Richmond, Marc Soberano, Adam Levine Feb 12, 2013; revised Aug 2, 2018 9B13M021 13
Value Chain Development: Care Kenya’s Challenge to Make Markets Work for the Poor (A) Kevin McKague Apr 17, 2012 9B12M033_P 9
Value Chain Development: Care Kenya’s Challenge to Make Markets Work for the Poor (B) Kevin McKague Apr 17, 2012 9B12M034_P 5
Making Waves in Rural Kenya Sebastian Herrmann, Glenn Brophey, Denyse Lafrance-Horning Aug 27, 2009 9B09A015 10
Social Enterprise Under Adversity: Bridge EXP in Kibera (A) Oana Branzei, Eduardo Zarate Jun 25, 2009 9B09M050 28
Yogurt Mamas: Probiotics in Tanzania Oana Branzei, David J. Sharp, Jessica Kelly, Osama Siddiqui Jun 25, 2009 9B09M051_P 22
Microfinance and the Kipsigis of Southwest Kenya Glenn Brophey, Robin Wiszowaty Sep 29, 2008 9B08M059 16
Honey Care Africa: A Tripartite Model For Sustainable Beekeeping Oana Branzei, Michael Valente Aug 30, 2007; revised Jan 8, 2009 9B07M060 19
Honey Care Africa (A): A Different Business Model Oana Branzei, Michael Valente Apr 2, 2007; revised Apr 24, 2007 9B07M022_P 16
Honey Care Africa (B): Opportunity Knocks Oana Branzei, Michael Valente Apr 2, 2007; revised Apr 24, 2007 9B07M023_P 9
Honey Care Africa (C): Growth Alternatives Oana Branzei, Michael Valente Apr 2, 2007; revised Apr 25, 2007 9B07M024_P 3
Care Kenya: Making Social Enterprise Sustainable Pratima Bansal, Tom Ewart Oct 13, 2005; revised Oct 1, 2009 9B05M056_P 12
Sapphire Beach Hotel Limited Randy P. Kudar, Larry Wynant, Steven Cox Jan 1, 1985; revised Jan 23, 2004 9A85B008 7

Source: Ivey Publishing. Retrieved October 8, 2026, from https://www.iveypublishing.ca/s/  

 

Workshops

Workshops Provided to Institutions in Kenya

The 39 Country Initiative’s most substantial outreach to date has centered on faculty development through in-person case-teaching workshops. On January 15, 2013, Paul W. Beamish, founder and director of the 39 Country Initiative, led a case-teaching workshop at Jomo Kenyatta University of Agriculture and Technology (JKUAT). A further workshop series took place on May 25–26, 2026, alongside the 2026 Academy of International Business (AIB) Africa Chapter Conference, chaired by Elie Chrysostome of Ivey Business School. Case-method trainers from Canada, the United States, France, and China led workshops in Nairobi and Nakuru for 7 institutions:− Strathmore University
− University of Nairobi
− Mount Kenya University, Thika Campus
− Mount Kenya University, Nakuru Campus
− Kabarak University
− United States International University
− Zetech University.


Photos from the 2026 workshop series can be found at https://www.ivey.uwo.ca/39country/news/2026/05/kenya-workshops/. 


The trainers were Michael Roberts of the Bissett School of Business at Mount Royal University; Sui Sui, Professor and Chair of Global Management Studies at Toronto Metropolitan University; Tailan Chi, Richard C. Notebaert Distinguished Professor of International Business & Global Studies at the University of Wisconsin; Sarra Dahmani of SKEMA Business School; Addis Birhanu of emlyon business school; and Su Liu of Shandong University. Roberts led the workshop at Strathmore University, and Sui led the workshops at Mount Kenya University, Nakuru Campus, and Kabarak University, attended by 31 and 30 faculty members, respectively. Chi led the workshop at United States International University, and Liu led the workshop at Zetech University. Violetta Gallagher, Director of Product and Publishing at Ivey Publishing, took part in the Strathmore and Zetech workshops. Following the Zetech workshop, Henry Kiogora, Head of Business and Economics at Zetech University, reported that the school was considering using the case method in teaching and assessment. On August 7, 2026, Vanessa Hasse, Assistant Professor at Ivey Business School, led an online case-teaching workshop for faculty at Daystar University, the first online workshop arranged by the 39 Country Initiative. Opportunities remain to extend this engagement and reach a wider number of institutions in Kenya.

The 39 Country Initiative also collects donated books, journals, and business cases and ships them to higher education institutions in the countries it serves. Moi University in Eldoret received about 28,000 textbooks in October 2015, donated by Ivey Business School and Textbooks for Change. Riara University in Nairobi received more than 7,000 textbooks in May 2016 from the University of Queensland Business School in Australia; the dean of Riara School of Business reported that the donation doubled the library’s book stock.

Source: 39 Country Initiative. Book Shipments. Retrieved October 26, 2026, from https://www.ivey.uwo.ca/39country/about/book-shipments/  

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