Mark Zbaracki

Mark Zbaracki is interested in problems that have both strong managerial and academic implications. His dissertation research, “The Rhetoric and Reality of Total Quality Management,” won an award for scholarly contribution. It draws on his nine years of experience as an industrial engineer at IBM Rochester, IBM’s Malcolm Baldrige Award Winning manufacturing site. Mark’s research has reached business audiences through major publications such as The Economist, Business Week and Sloan Management Review. His pricing research was cited by George Akerlof in his Nobel Laureate address.

Mark has taught courses at the undergraduate, MBA, Ph.D., and executive level in strategy, strategy implementation, organization theory, cross disciplinary research, cross enterprise leadership, and power and politics. He has won multiple awards for excellence in teaching. He previously held faculty appointments at the Stern School of Business at New York University, the Wharton School at the University of Pennsylvania, and at the Booth School of the University of Chicago.