By breaking the silence on President Donald Trump’s immigration ban, Corporate Canada has the opportunity to shape public discourse in a way that builds common ground.
In their op-ed in The Globe and Mail, Ivey Professors Cara Maurer, Tima Bansal, and Mary Crossan explain how the social values of society and the economic value of organizations are intertwined.
They outline how Corporate Canada can turn a volatile situation into one that calms and builds cohesion through four steps: engagement, taking a positive stance, staying consistent with company values, and looking ahead.
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“The efforts of Corporate Canada in building bridges toward values of equality, respect, freedom and humanity will go a long way. Especially if everyone does it together.”
Note: Paywall
