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Hubert Pun

Associate Professor, Management Science

Director, PhD Program
Western Faculty Scholar
J. Allyn Taylor&Arthur H. Mingay Chair

Hubert Pun

Contact Information

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  • Blockchain
  • Co-opetition
  • Counterfeiting product
  • Healthcare operations management
  • Marketing-operations interface
  • Supply chain management

Research Publications

  • To search for publications by a specific faculty member, select the database and then select the name from the Author drop down menu.

Dr. Hubert Pun is the J. Allyn Taylor/Arthur H. Mingay Chair and the PhD Program Director. He received the Western Faculty Scholar Award for his research contribution to blockchain business application. This award "recognize[s] mid-career faculty members with an international presence in their discipline who are considered all-round scholars."

Hubert grew up in Hong Kong. He earned his undergraduate and Master’s degrees in engineering in Vancouver where he then worked for a few years. He became part of an expansion team at a Venezuelan start-up company which grew into Central/North America (e.g., Colombia, Mexico, Panama, and USA) during 2002-2005. His work at that time was helping firms to deploy secure computer networks.

Hubert completed his PhD in Operations Management and Decision Sciences at the Kelley School of Business (Indiana University) in 2010. He joined the Ivey Business School in 2010 and has taught in the HBA, MSc, MBA, EMBA and PhD programs. He was awarded with Ivey Dean’s Teaching Commendation Letters (top 10% Ivey faculty) and the University Students’ Council Teaching Honor Roll in 2016/2017. He also won the Research Merit Award (top 10% Ivey faculty) in 2019, 2020, 2021, 2022 and 2023. He is a top recipient of the 2023 Research Merit Award, so he is awarded one of two holders of the J. Allyn Taylor/Arthur H. Mingay Chair. His case, "General Motors: Supplier Selection for Innovation," is the runner-up top seller of the year (2022-2023) at Ivey Publishing.

His research interests include co-opetition, counterfeiting product, and how blockchain can be used as an enterprise solution. He has published in Manufacturing & Service Operations Management (M&SOM), Production and Operations Management (POM), Journal of Operations Management (JOM), and other top tier journals. Currently, he is serving as a Senior Editor at Production and Operations Management (POM) and an Associate Editor at the International Journal of Production Research (IJPR).


  • Financial analytics (undergrad elective, MSc elective, MBA elective)
  • PhD seminar (supply chain management, healthcare/sustainability)
  • EMBA core course (Competing with Analytics)

Programs Taught

  • HBA
  • MBA
  • EMBA
  • PhD


  • PhD, Operations Management / Decision Sciences - Indiana University
  • MEng, Electrical Engineering - Simon Fraser University
  • BASc, Engineering Physics - University of British Columbia

Recent Refereed Articles

  • Raz, G.; Druehl, C. T.; Pun, H., 2023, "Codevelopment Versus Outsourcing: Who Should Innovate in Supply Chains", IEEE Transactions on Engineering Management, November 70(11): 3902 - 3917.
  • Pun, H.; Ghamat, S., 2023, "The impact of capacity information on lexicographical capacity allocation", European Journal of Operational Research, July 308(2): 636 - 649.
  • Elahi, H.; Pun, H.; Ghamat, S., 2023, "The Impact of Capacity Information on Supplier Encroachment", Omega-International Journal of Management Science, June 117(June 2023)
  • Chen, J.; Pun, H.; Zhang, Q., 2023, "Demand Information Acquisition Strategy in a Dual Channel Supply Chain", Naval Research Logistics, June 70(4): 340 - 357.
  • Chen, J.; Pun, H.; Zhang, Q., 2023, "Eliminate Demand Information Disadvantage in a Supplier Encroachment supply Chain with Information Acquisition", European Journal of Operational Research
  • Ovchinnikov, A.; Pun, H.; Raz, G., 2023, "The impact of inventory risk on market prices under competition", Decision Sciences, February 54(1): 29 - 42.
  • Yuan, M.; Pun, H.; Guan, X., 2022, "Information Disclosure in a Supply Chain with Copycat Threat", European Journal of Operational Research, November 302(3): 1018 - 1030.
  • Ribbink, D.; Pun, H.; Yan, T., 2022, "Revenue sharing bids of a loss-averse supplier for a new product development contract: A multi-method investigation", International Journal of Operations and Production Management, November 42(12): 1853 - 1877.
  • Pun, H.; Hou, P., 2022, "Combating copycatting from emerging market suppliers in global supply chains", Production and Operations Management, August 31(8): 3304 - 3319.
  • Kashef, R.; Pun, H., 2022, "Predicting l-CrossSold products using connected components: A clustering-based recommendation system", Electronic Commerce Research and Applications, May 53: 101148 - 101148.
  • Hou, P.; Pun, H.; Li, B., 2022, "To Collaborate or Not: Product Upgrading Strategy in a Competitive Duopoly Market", IEEE Transactions on Systems, Man, and Cybernetics: Systems: 1 - 14.
  • Ghamat, S.; Pun, H.; Critchley, G.; Hou, P., 2021, "Using Intellectual Property Agreements in the Presence of Supplier and Third-party Copycatting", European Journal of Operational Research, June 291(2): 680 - 692.
  • Ghamat, S.; Zaric, G. S.; Pun, H., 2021, "Care-coordination: Gain-sharing Agreements in Bundled Payment Models", Production and Operations Management, May 30(5): 1457 - 1474.
  • Pun, H.; Swaminathan, J. M.; Hou, P., 2021, "Blockchain Adoption for Combating Deceptive Counterfeits", Production and Operations Management, April 30(4): 864 - 882.
  • Pun, H.; Chen, J.; Li, W., 2020, "Channel Strategy for Manufacturers in the Presence of Service Freeriders", European Journal of Operational Research, December 287(2): 460 - 479.

For more publications please see our Research Database

Work in Progress

  • Audit and compliance in supply chains with damage cost sharing under supplier's responsibility standards (
  • An investigation on the impact of counterfeiting and traceability on the secondary market (with Jayashankar M. Swaminathan and Jing Chen)
  • Cap-and-trade under a co-opetition setting in the presence of information asymmetry (with Salar Ghamat)
  • Triple Uncertainties: Credence Goods, Deceptive Counterfeits, and Fake Product Reviews (
  • Two-sided platform competition in the presence of tip baiting (

Honours & Awards

  • 2023 Ivey Publishing (runner-up) top seller of the year (
  • 2023 Research merit award
  • 2023 J. Allyn Taylor/Arthur H. Mingay Chair (top receipt of research merit award)
  • 2022 Research merit award
  • 2022 Western University Faculty Scholar (
  • 2021 Research merit award
  • 2020 Research merit award
  • 2019 Research merit award
  • 2017 Dean’s teaching commendation letters
  • 2016 University Students’ Council (USC) teaching honor roll
  • 2016 Dean’s teaching commendation letters


  • Associate Instructor, Indiana University, USA, (2005-2010)
  • Computer Network Trainer, CTT, Miami, (2005-2007)
  • Senior Network Consultant, Desca, Venezuela, (2002-2005)
  • Network Engineer, TELUS, Vancouver, (1999-2001)
  • Network Engineer, Glenayre, Vancouver, (1998-1999)

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