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Competition and Competitive Analysis

  • MBA >
  • Competition and Competitive Analysis

Finance, Corporate Strategy & Leadership, Marketing

This course extends the Designing and Executing Strategies Module by focusing on competitive interaction. Building on the economic foundations of competitive interaction, the first part of the course analyzes several aspects of game theory thinking and how this thinking can be incorporated into the strategy building process. The behavioral aspects of competition will complement the economic view. The course includes a series of cases on specific firm-level interactions are aimed at building skills in the development of competitive conjectures.